At some points, this year it felt as though winter was never going to end. The last time we saw some sunshine in 2013 may seem as though it was a million miles away, but spring has finally sprung, and as a result, you need to start gearing your business up for summer. Here’s how.
Changing the Stock
No matter whether you’re a restaurant owner or a small business entrepreneur, the stock you are holding is essential to the success of the business. For instance, in the restaurant world, soups, casseroles and broths are considered to be the perfect winter warmers, but in summer, salads are much more appropriate.
Likewise, in retail, you’ll need to swap out the coats and jackets for t-shirts and shorts well before the weather changes. Your customers will already be thinking about this switch and, because of how long it takes to bring items into stock and price them, you need to start making this decision now; before it is too late.
Ensuring a Safe Working Environment
As well as your stock, your staff members should be your main priority and, in the height of summer, working in factories, warehouses and offices can be exhausting. The more your staff struggle, the more your sales will decline, so it is well worth installing some air conditioning well ahead of time. Ventilation and clean air are both vitally important for both staff and customers, so assess your options with someone like Pure Air Conditioning to see whether it would be cost effective for your business.
Considering a Uniform Policy
If air conditioning isn’t viable then it is worth considering relaxing your uniform policy. Allowing staff to wear a company branded polo t-shirt rather than a shirt can make a huge difference and, as long as it contains the company logo, they’ll still be easily identifiable. Likewise, depending on the nature of your business, you could even allow for shorts. This is entirely up to you, but is an issue it would be well worth consulting staff about as it would improve morale.
To conclude, gearing your business up for summer is a far greater task than you’d first imagine, and these are only three of the possible areas to consider. If you start preparing now, you can ensure that yours is the shop they choose, sending your profits through the roof.